So, IWA DAY 2 and it’s been another blistering day of pounding the halls of the Nuremberg Messe! Bill, Jase, Miguel, Bruno and Sara have put in the steps to many industry friends, and it’s been another fabulous day! Bill has now reported in and told us…
“Wow, could a day at IWA have been any better! Thanks you so much to everyone that we have spoken to today, it’s been an education all over again… Two years ago I spoke about the upcoming issues with social media and people thought I was a bit mad! But now here we are and I hear my words coming back to me… and I have high hopes that the global airsoft community can overcome all the problems to emerge even stronger than ever before!
But enough again of my meanderings as I know you want to hear about the good stuff!
My first meeting was at LCT and as always it was a pleasure to meet with old friends…. Whilst they have nothing new coming right now they have plans for Q3/Q4 of this year, and what they have planned sounds awesome… and they gave me some amazing Taiwanese pineapple cake (so they will always be some of my favourite people)!
Then… ASG! ASG have been a bit quiet in recent years but this year they REALLY got back into the game! I won’t go into the cool products here, as there are quite a few, but the thing that impressed me was the sheer joy and enthusiasm for airsoft that we encountered on their stand this year! I genuinely thought they were heading all corporate on us, but the work that they’ve done on their existing and new platforms is awesome, and their sheer joy at showing the too us was 100% infectious! Thanks so much to Clark and Jordan for showing us everything!
And also more news for ASG, as they also signed off on a distribution deal for the Nordic region with DELTA ARMORY! Yeah, you heard it from us…! This is brilliant news and we wish the two brands all the very best in their new relationship!
On to ESHOOTER, and again wow! I met with Tim again and he graciously walked me through all of their new technologies and the partners that he is working with… what a list! We’ll be speaking a lot more about ESHOOTER as their tech spreads even further into our airsoft world, and I’m looking forward to working even more closely with Tim and his team.
I had a great conversation with Ronal from TITAN EU, and they will have some great new things to share with us soon. Bumping into Chris from AMNB was a pleasure as always (and we will be collaborating even further!) as was meeting with Scott from Land Warrior, and then Amanda, Randy and Ryan from G&G. G&G were, for once, not exhibiting at IWA, but instead talking to about their amazing new 6mm Training system. Again, I won’t go into it here but it is superb and I will be reporting on it is full at a later date.
My last meeting of the day was with my friend Rita at ICS. I’ve been massively impressed with their pistol program so far and there will be more to come on this in 2025, but they also have some amazing plans for a licenced TTI rifle that I know people will love! There’s some exciting news here too which I can’t share yet, but it’s going to have players viewing ICS differently in the future…. Watch this space!
And this is just me at IWA 2025, as Miguel has been working as professionally and diligently as always, and he and I have had a good conversation as to how we can move AIRSOFT ACTION even further forward in the Eurozone… More to come on this soon too!
Bruno and Jase have proved to be a 100% dynamic combo! They’re like a pair of twin Duracell Bunnies and their enthusiasm is totally infectious! Thankfully Sara is keeping them real and taking the pictures to document their finds, but I think the final report will be full of their love for airsoft.
So, that’s me signing off for another evening… I do love IWA, and with the AA Crew, this year is is better than ever!
And my favourite thing of the day? The Golden Eagle Blitz Quick Ejecting Grenade Launcher! This is still in development but it looks like SO MUCH FUN, and thank you Ben for your time, good humour, and the fabulous demonstration!”
